#Content Pro: The hard nut called content
Everything Content!
The world has become steam. Society is obsessed with content. We now live in an attention economy where people are open to diverse information at a single moment. Content has become the oxygen everyone has to inhale to stay relevant.
The fight for Attention
In this ocean of context, gaining attention has become a gold-seeking adventure. Because people are now privileged to choose what they want to watch, read, or listen to, whenever they want to do it, and where connecting them with messages that will enhance their experience is imminent. Since the explosion of media channels has made attention a valuable commodity, people care for value. And relevance. There is no barrier to communication. Everything continues to be about effectiveness.
The Hard Nut
Because of the proliferation of media channels, redefining consumer content has become a daunting task. Firms continue to grapple with how they can stimulate the behaviours of buyers in this proliferated economy. Also, there comes the hard nut to crack: how content can be consistently delivered through distorted channels to well-informed and opened-to-influence consumers.
A Possible Way Out
Since we live in a freer world, there is much noise around. Customers are opened to a variety of options, and content. Some relevant and valuable. Most irrelevant and trivial. How does a brand shine among these noises and find a voice in the turmoil? How does a brand position itself so that its efforts to gain attention will not be as killing flies with a gun? Content marketing is a possible option.
Content Pro: Who we are
Content Pro is a creative content marketing agency that helps established firms create strategic content marketing approaches through the composition and distribution of relevant and valuable content to attract a clearly defined audience and drive profitable customer action. Unlike other content-marketing firms that only obtain consumer attention for brands, we focus extensively on attracting, obtaining, and retaining buyer interest.
OUR SERVICES include:
Channel-Specific Social Media Services
Inbound Marketing
Event Marketing
Content Creation (Blog, Website, SM, Print)
Content Publishing
Content Strategy & Media Planning
Brand Storytelling & Entertainment
Consumer Research and Analysis
Sales Copywriting
Website Content Writing
SEO services
Because we are entrepreneurs whose sole aim is to contribute endlessly towards the individual growth of a brand's consumers through our services our focus is mainly on how we can build satisfaction for customers and profits for brands. At content Pro, we are interested in the following:
1. Consumer satisfaction
2. Bridging the gap between producers and consumers.
3. Highlight the glass of producers.
4. Highlight the needs/wants of consumers.
We, at Content Pro, are concerned about 3 factors in consumer growth and satisfaction:
1. Health
2. Money
3. Relationship
Content Pro is a B2B marketing agency that operates like an editorial agency to help brands and companies obtain customer loyalty and increase consumer engagement through content marketing strategies. Our agency focuses on the possible ways that brands can connect with their audience outside of selling. Through our services, we help brands connect with their audience by creating value that will attract and convert prospects into buyers and buyers into repeat buyers. We connect with a brand's targeted audience by building stories around user experiences on products. In the stories, we solve problems that consumers have in using products and we do that in ways that are attracting and engaging.
Content Pro...
Redefining consumer content and marketing messages.
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Great one! Content is everything. Everything is content.
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